About Givebacks

MemberHub provides software custom-designed for K-12 parent groups.

 

K-12 parent groups are organizations such as parent-teacher associations (PTAs), PTOs, and booster clubs. They exist to engage K-12 parents and raise funds for schools & programs. K-12 parent groups play a substantial role in bridging the education funding gap, and they have a special opportunity to connect businesses and parents to benefit schools. MemberHub is contracted with over 12,000 parent groups that engage with millions of parents weekly.

Until now, there hasn't been a great way for businesses to directly market to a school's parents. The returns on traditional school sponsorships are hard to track. Carpool line banners and T-shirt logos don't provide any trackable insights on brand awareness, new customers, or sales.

Our cause-marketing solution, MemberHub Givebacks, allows merchants to grow their business while giving back.

Through Givebacks, businesses can:

  • Select schools with parents they'd like to market to.

  • Sell specially crafted offers, like prepaid coupons, vouchers, and other savings, in PTAs' online stores. PTAs promote their offers to parents, who love to support businesses that support their schools.

  • Get data & insights into how their offers are performing.

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